Digital strategy that drives results
A good digital strategy is the foundation for online success. We help you understand your customers, optimize your presence and increase your sales with data-driven decisions.
Decisions based on facts
Complete overview
Measurable returns
Greenlandic understanding
Data is the new gold
In a world where everyone competes for attention online, it's not enough to have a nice website. You need a strategy built on data, insight and a deep understanding of your customers' behavior.
Understand your performance
We dive into your data to find out what works and what can be improved. Google Analytics, Search Console and user behavior give us the insight to make the right decisions for your business.
Know your customers
Who are your customers really? What are they searching for? How do they find you? We analyze your target audience and help you communicate effectively to the right people at the right times.
Outpace your competitors
We analyze what your competitors do online - and more importantly, what they don't do. Find the gaps and opportunities in the market that give you a competitive advantage and help you stand out.
Action plans that work
We don't just deliver reports - we give you concrete action plans with prioritized initiatives. You'll know exactly what needs to be done, in what order, and what effect you can expect.
Local expertise in the Greenlandic market
The Greenlandic market is unique. With a dispersed population, special consumption patterns and unique cultural conditions, it requires a partner who understands the context. At Hjemmeside.gl, we combine international best practices with deep local insight.
We know when people in Greenland are online, which channels they use, and how they make purchasing decisions. We integrate this knowledge into all our strategies, so you get recommendations that actually work in the Greenlandic market.
What we offer
We combine data, experience and creativity to create digital strategies that work. Here are the core services we offer within digital strategy.
Web analysis
We dive into your data to find out what works and what can be improved on your website. Get insight into visitor numbers, user behavior and conversion patterns.
Audience analysis
Understand who your customers are, what they're searching for, and how you best reach them online. We build personas and customer journeys based on real data.
Conversion optimization
Get more visitors to become customers. We identify bottlenecks in your conversion funnel and optimize the user experience for better results.
Competitor analysis
See what your competitors do online and find opportunities to differentiate yourself. We analyze their strengths, weaknesses and market position.
Action plan
You get a concrete plan with prioritized initiatives that can be implemented immediately. No fluffy reports - only action-oriented advice.
Ongoing reporting
Monthly reports showing how your digital efforts perform and what can be optimized. Keep your finger on the pulse and adjust continuously.
How we work
Our strategy process is designed to give you maximum value with minimal time investment on your part. Here are the four steps we follow.
Initial meeting
We meet to understand your business, your goals and your challenges. What do you want to achieve online?
Data collection
We analyze your website, your data, your competitors and your market. We dig deep to find insights.
Strategy development
We develop a tailored strategy with concrete recommendations and a prioritized action plan.
Execution & follow-up
We help with implementation, measure results and continuously adjust the strategy for optimal effect.
Data first, gut feeling last
Data first. We base all our recommendations on actual data - not gut feelings. Google Analytics, keyword data and user behavior give us the insight to make the right decisions.
Local understanding. The Greenlandic market is unique. We understand the special challenges and opportunities that exist here, and adapt the strategy accordingly.
Practical focus. We don't just deliver long reports - we give you concrete actions you can implement immediately to see results.
Long-term partnership. Digital strategy is not a one-time exercise. We continuously follow up, measure results and adjust the strategy as needed.
What you get with a strategy package
- Thorough analysis of your current online presence
- Insight into your customers' behavior and needs
- Competitor analysis focusing on opportunities
- Prioritized action plan with concrete initiatives
- Recommendations for SEO and content optimization
- Suggestions for paid advertising (Google Ads)
- Monthly performance report
- Ongoing consultation and optimization
Questions about digital strategy
Here you'll find answers to the most common questions about digital strategy. If you have other questions, you're always welcome to contact us.
What is digital strategy exactly?
Digital strategy is a plan for how your business should use digital channels to achieve its goals. It's about understanding your customers, analyzing your current performance, identifying opportunities and creating an action plan that turns insight into results. A good digital strategy ensures that all your online activities work together toward the same goal.
Who needs digital strategy?
All businesses that want to grow online can benefit from a digital strategy. It's particularly relevant if you're experiencing that your website doesn't convert, you don't know if your marketing efforts work, you want to launch a new product or service, or you want to expand your market. Whether you're new online or have been there for many years, a fresh analysis can often uncover great opportunities.
How much does a strategy package cost?
The price depends on the scope of the analysis and your company's complexity. A basic strategy package with web analysis, competitor analysis and action plan typically starts from DKK 8,000-15,000. More comprehensive packages with ongoing reporting and consultation can cost more. We always provide a non-binding quote after an initial meeting where we understand your needs.
How quickly can I see results?
It depends on which initiatives are implemented. Some changes like conversion optimization can give results within a few weeks. SEO improvements typically take 3-6 months before they fully take effect. That's why we always recommend a mix of quick wins and long-term initiatives, so you see progress in the short term while building a solid foundation for the future.
Do I need a new website to benefit from the strategy?
No, far from it. Many improvements can be implemented on your existing website. Our analysis will reveal what can be optimized within your current platform, and whether larger changes are needed. Often small adjustments in content, structure or user experience can give great results without requiring a completely new website.
Can you help implement the strategy?
Yes, absolutely. We offer both pure strategy consulting and full implementation. Many customers choose to let us handle both strategy and execution, as it ensures that recommendations are carried out correctly. We can help with everything from SEO and content production to Google Ads and social media - depending on what the strategy recommends.
Ready to grow online?
Book a free strategy meeting where we review your current situation and discuss the possibilities for your business. No obligations - just a good conversation about your digital future.
We respond to all inquiries within 24 hours on weekdays.
Let's talk about your strategy
Whether you need a complete digital strategy or just want a fresh perspective on your online presence – we're here to help. Fill out the form, and we'll get back to you as soon as possible.
Free strategy meeting
We offer a free initial meeting where we review your current digital presence and discuss opportunities. No obligations - just a good conversation about what can be done better.